Hundreds of San Antonio Residents to Commit to Live Healthier, More Active Lives in 2014 at Commitment Day 5K Fun Walk/Run
Life Time Fitness (NYSE:LTM):
| WHAT: | Hundreds will lace up their sneakers in San Antonio on January 1, declaring their commitments to living healthy, active lives in 2014 as part of a 35 city Commitment Day 5K fun walk/run event. | ||
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Commitment Day, a broad social movement created by Life Time – The Healthy Way of Life Company in 2013, will kick off its second year with tens of thousands across the nation committing to healthy eating, exercise, family, respect, giving and a healthy planet in 2014. |
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For more information or to register, visit www.commitmentday.com/san-antonio. |
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| WHEN: | January 1, 2014 | ||
| 10 a.m. | |||
| WHERE: | Commitment Day San Antonio | ||
| The course will start and finish at Life Time Fitness San Antonio (18510 US 281 N). | |||
| STORY IDEAS: | Story angles leading up to Commitment Day include: | ||
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• Human interest – connect with us to learn more about how people in your community have committed to losing hundreds of pounds, overcoming MS, combating autism and more. |
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• Couch to 5K – a healthier life starts with a single step in the right direction |
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• How to prep for Commitment Day |
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• How to make and keep a New Year’s Commitment |
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• New Year, New You |
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| Story angles day-of include: | |||
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• Thousands in the community toeing the start line to a healthier life |
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• Human interest – why they battled the cold to complete the Jan. 1 5K walk/run event |
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• Starting new traditions for you and your family |
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• Most common New Year’s Commitments – poll the crowd to hear what people are committing to in 2014 |
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• New Year, New You |
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Life Time Fitness
Lauren Flinn, 952-229-7776
lflinn@lifetimefitness.com
Source: Life Time Fitness
Released December 16, 2013