Athleta Esprit de She – The Spirit of Her Race Series – Debuts in Cary on June 27 with 5K and 10K
Event inspires, motivates and celebrates women’s athletic accomplishments at Koka Booth Amphitheatre; Features post-race rendezvous and local market
Life Time Fitness (NYSE:LTM):
| WHAT: |
On Thursday, June 27 Athleta Esprit de She, the nation’s premiere athletic event series designed exclusively for women, will make its debut in Cary with a 5K and 10K at the Koka Booth Amphitheatre, just fifteen minutes from downtown Raleigh. Fueled by the spirit of “her,” Athleta Esprit de She is a lifestyle that lives beyond the finish line and features a signature post-race rendezvous complete with bubbly bar, tasty tapas and community market showcasing fresh produce, local artisans, creative projects and more. |
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Athleta Esprit de She has also partnered with Girls on the Run. Athleta Esprit de She participants have the opportunity to make a donation to Girls on the Run in one of three ways: 1) donate now, 2) donate as part of the registration process, or 3) become a "SoleMate" for your local council. |
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To see highlights from past Esprit de She events visit http://www.youtube.com/watch?v=yBeemyxGd_c&noredirect=1. |
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| WHEN: | June 24 & 25 | ||
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5:30 p.m. – 8:30 p.m. Packet pickup- Athleta store in The Streets at Southpoint, Durham |
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| June 27 EVENT DAY | |||
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4 p.m. – 6:30 p.m. Day-of registration and packet pickup |
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6:30 p.m. Race begins |
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6:30 p.m. – 10 p.m. Post-race rendezvous and night market |
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| June 28 | |||
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9 a.m. – 11 a.m. “A Toast to You”- Athleta store in The Streets at Southpoint, Durham. Celebrate your race with family and friends at this special event featuring mini-massages and cool refreshments. |
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| WHERE: | Koka Booth Amphitheatre | ||
| 8003 Regency Pkwy Cary, NC 27518. | |||
| The course begins and ends at the Koka Booth Amphitheatre, looping through the beautiful greenery of Regency Park along the shores of Symphony Lake. | |||
REGISTRATION: Registration is still open at EspritdeShe.com. Participants can choose either the Esprit de She 5K or 10K. To complement the fun race experience, participants will receive a custom designed, tri-blend lifestyle tank as well as a stylishly functional race bag to use while shopping the post-race night market!
VISUALS/INTERVIEWS:
Visuals include course tours at Koka
Booth Amphitheatre, visuals of female participants in the 5K and 10K
races, post-race rendezvous and market including bubbly bar, beauty bar,
tasty tapas, music and local vendors. Interviews can be arranged with
Esprit de She National Brand Manger Lindsey Kurhajetz, the local race
director, as well as participants.
* MEDIA NOTE: For on-site media credentials, please contact Lauren Flinn at 952.229.7776 (office) or 919.302.3789 (cell) or by email at lflinn@lifetimefitness.com.
About Life Time Fitness, Inc.
As The Healthy Way of Life
Company, Life Time Fitness (NYSE:LTM) helps organizations, communities
and individuals achieve their total health objectives, athletic
aspirations and fitness goals by engaging in their areas of interest –
or discovering new passions – both inside and outside of Life Time’s
distinctive and large sports, professional fitness, family recreation
and spa destinations, most of which operate 24 hours a day, seven days a
week. The Company’s Healthy Way of Life approach enables customers to
achieve this by providing the best programs, people and places of
uncompromising quality and value. As of June 6, 2013, the Company
operated 106 centers under the LIFE TIME FITNESS® and LIFE TIME
ATHLETIC® brands in the United States and Canada. Additional information
about Life Time centers, programs and services is available at
lifetimefitness.com.
About Athleta
Athleta is a premium fitness and lifestyle
brand for women, outfitting female athletes in the ultimate performance
apparel for every athletic pursuit, from yoga and pilates to running,
swimming and biking and everything in between. Athleta’s mission is to
celebrate and inspire women athletes of all levels while delivering
beautiful, high-quality, performance products designed by female
athletes for female athletes. Athleta sells its products through stores
nationwide, its website, www.athleta.com,
and in its catalog. Headquartered in Petaluma, CA, Athleta was acquired
by Gap Inc. (NYSE: GPS) in September 2008 and is part of the Growth,
Innovation & Digital division.
Life Time Fitness
Lauren Flinn, 952-229-7776
lflinn@lifetimefitness.com
Source: Life Time Fitness
Released June 10, 2013