Life Time Fitness to Transform American Airlines Center into World’s Largest Cycle Studio with Ride of a Lifetime
Life Time Fitness (NYSE:LTM):
| What: | More than 1,000 riders will transform AT&T Plaza at American Airlines Center into the world’s largest cycle studio on March 17, in an attempt to be part of Guinness World RecordsTM history. The two-hour, high-energy Ride of a Lifetime will be led by Life Time Fitness Chairman, President and CEO, Bahram Akradi, and top Life Time Cycle instructors. Riders will be treated to music spun by the internationally-renowned DJ, Roberto Costa, as they try to break the current Guinness World Record for the largest static cycling class of 1,052, set by Life Time in Minneapolis on March 7, 2010. | |||
| When: | Saturday, March 17, 2012 | |||
| Check-in: 4:00 – 5:45 p.m. | ||||
| Ride: 6:00 – 8:00 p.m. | ||||
| Where: | AT&T Plaza at American Airlines Center | |||
| 2500 Victory Avenue | ||||
| Dallas, TX 75219 | ||||
| Register: |
Life Time members and guests may find additional information or register for the Ride of a Lifetime at mylt.com/cycling. All participants must wear a 2012 Life Time Cycle jersey, which is included in the $59 (prior to March 1) or $69 (after March 1) registration fee. A portion of the proceeds will benefit the Life Time Fitness Foundation, which is currently focused on improving children’s nutrition in schools. |
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Media is welcome to attend and take pictures/roll footage during the Ride of a Lifetime. For access to the event, media must contact KJ Leinberger (952-229-7162) at Life Time.
About Life Time Fitness, Inc.
As The Healthy Way of Life
Company, Life Time Fitness (NYSE:LTM) helps organizations, communities
and individuals achieve their total health objectives, athletic
aspirations and fitness goals by engaging in their areas of interest –
or discovering new passions – both inside and outside of Life Time’s
distinctive and large sports, professional fitness, family recreation
and spa destinations, most of which operate 24 hours a day, seven days a
week. The Company’s Healthy Way of Life approach enables customers to
achieve this by providing the best programs, people and places of
uncompromising quality and value. As of February 1, 2012, the Company
operated 92 centers under the LIFE TIME FITNESS® and LIFE
TIME ATHLETICSM brands primarily in suburban locations in 21
states and 26 major markets. Additional information about Life Time
centers, programs and services is available at lifetimefitness.com.
Life Time Fitness
KJ Leinberger, 952-229-7162
kleinberger@lifetimefitness.com
Source: Life Time Fitness
Released January 31, 2012