Quarterly report pursuant to Section 13 or 15(d)

Revenue

v3.21.2
Revenue
9 Months Ended
Sep. 30, 2021
Revenue from Contract with Customer [Abstract]  
Revenue Revenue
Revenue associated with our membership dues, enrollment fees, and certain services from our in-center businesses is recognized over time as earned. Revenue associated with products and services offered in our cafes and spas, as well as through e-commerce, is recognized at a point in time. The following is a summary of revenue, by major revenue stream, that we recognized during the three and nine months ended September 30, 2021 and 2020:

Three Months Ended
September 30,
Nine Months Ended
September 30,
2021 2020 2021 2020
Membership dues and enrollment fees $ 261,033 $ 169,612 $ 653,584 $ 490,151
In-center revenue 110,967 58,737 280,106 214,768
Total center revenue 372,000 228,349 933,690 704,919
Other revenue 13,040 2,681 23,835 14,991
Total revenue $ 385,040 $ 231,030 $ 957,525 $ 719,910
The timing associated with the revenue we recognized during the three months ended September 30, 2021 and 2020 is as follows:
Three Months Ended September 30, 2021 Three Months Ended September 30, 2020
Center
Revenue
Other
Revenue
Total
Revenue
Center
Revenue
Other
Revenue
Total
Revenue
Goods and services transferred over time $ 324,350 $ 13,040 $ 337,390 $ 201,174 $ 2,681 $ 203,855
Goods and services transferred at a point in time 47,650 47,650 27,175 27,175
Total Revenue $ 372,000 $ 13,040 $ 385,040 $ 228,349 $ 2,681 $ 231,030
The timing associated with the revenue we recognized during the nine months ended September 30, 2021 and 2020 is as follows:
Nine Months Ended September 30, 2021 Nine Months Ended September 30, 2020
Center
Revenue
Other
Revenue
Total
Revenue
Center
Revenue
Other
Revenue
Total
Revenue
Goods and services transferred over time $ 813,425 $ 23,835 $ 837,260 $ 618,003 $ 14,991 $ 632,994
Goods and services transferred at a point in time 120,265 120,265 86,916 86,916
Total Revenue $ 933,690 $ 23,835 $ 957,525 $ 704,919 $ 14,991 $ 719,910
Contract liabilities represent payments or consideration received in advance for goods or services that the Company has not yet transferred to the customer. Contract liabilities consist primarily of deferred revenue as a result of fees collected in advance for membership dues, enrollment fees, personal training, and other center services offerings, as well as our media and athletic events. Total contract liabilities at September 30, 2021 and 2020 were $30.8 million and $50.3 million, respectively.
Contract liabilities that will be recognized within one year are classified as current liabilities and are included in Deferred revenue in our condensed consolidated balance sheets, the balance of which was $28.2 million and $45.8 million at September 30, 2021 and 2020, respectively. These balances primarily consist of prepaid membership dues, personal training and other in-center services, and enrollment fees. The $17.6 million decrease in these contract liabilities was primarily driven by the usage of membership dues credits that we gave to
members during 2020 as a result of center closures. Also, deferred revenue associated with enrollment fees and center services offerings decreased as a result of our center closures in 2020.
Contract liabilities that will be recognized in a future period greater than one year are classified as long-term liabilities and are included in Other liabilities in our condensed consolidated balance sheets, the balance of which was $2.6 million and $4.5 million at September 30, 2021 and 2020, respectively. These balances primarily consist of deferred enrollment fees. The $1.9 million decrease in these contract liabilities was primarily driven by our center closures during 2020.